Drawing on her background in biomedical science and her deep understanding of public health communication, Megan Pormer Media identified a powerful opportunity to bring early cancer detection—specifically for breast cancer—into mainstream awareness.
Through her strategic PR efforts, Megan Pormer Media secured Pathway Genomics’ feature on the January 17 episode, where Kim and Kourtney Kardashian were tested on camera and declared cancer-free at Kris Jenner’s request, due to their family’s genetic history.
This moment introduced millions of viewers to cutting-edge preventive health technology and positioned Pathway Genomics as a leader in accessible innovation. It was also Megan’s passion at its finest: creating the bridge where groundbreaking technologists find their audience through the global stage of entertainment.